Résumé · 2026

Eduardo ToledoProduct Designer & Founder

I design and ship products end to end — from the first sketch in Figma to the build on the App Store. 12+ years, 200+ projects and five companies founded, with a soft spot for mobile.

12+
years designing products
200+
projects shipped
5
companies founded
1
exit (2023)
01 Profile

A designer who ships.

I started in 2014 designing landing pages and never stopped. Today I lead design across my own products and client work: iOS and Android apps, SaaS platforms, e-commerce and marketing sites.

I own projects end to end — problem framing, UX, interface, motion and the design system — and I prototype in code when it beats static mocks. Being able to build what I design (Vue/Nuxt, Capacitor, Node) means I talk to engineers in their language and catch constraints early.

AI is part of how I work every day: I use Claude Code to explore ideas, prototype flows and ship faster without lowering the craft bar.

02 Experience

Companies I built

2019 — Present

Team Lecdt

Founder & Lead Product Designer

Design and development studio behind 200+ websites, systems, apps and online stores for companies such as Itaipu Transformadores, Cozimaq and Caravelas Editora.

  • Leads design for every project, from discovery to launch
  • Built the studio's design system and delivery process
  • Corporate sites, admin panels, SaaS and e-commerce
2022 — Present

EduSites

Founder & Product Designer

Learning community for people who want to make a living building websites and systems: live workshops, lessons, quizzes, a game, a ranking and a chat — on web and iOS.

  • iOS app live on the App Store, with in-app purchases and Apple/Google sign-in
  • Gamification system: XP, levels, weekly ranking and streaks
  • 182 lessons across 8 workshops
2023 — Present

UnicPages

Founder & Product Designer

AI website builder that works through a conversation: you describe what you need and the AI writes a real project, previews it live and publishes it to your domain.

  • Conversational editor with live visual editing
  • 50+ niche templates in 3 languages and currencies
  • MCP integration for Claude and ChatGPT
2024 — Present

Gestão Dev

Founder & Product Designer

Management platform for developers, agencies and software houses: proposals, contracts, billing, invoices and tasks in a single flow.

  • SaaS platform plus an iOS app on the App Store
  • BRL 1.4M processed through the platform
  • WhatsApp assistant, AI and MCP built in
2021 — 2023

Plataforma CERA

Founder & Product Designer

Management system for the automotive industry, designed and built from scratch. Successful exit in 2023.

  • Designed the full product: platform, admin and marketing site
  • Acquired in 2023
03 Mobile

Apps I designed and shipped

End-to-end ownership: research, flows, UI, motion, design system and the build itself. Native platform patterns where they serve the customer.

EduSites
iOS · Web

EduSites

Community and learning app with a chat, workshops, a lesson player, quizzes and a gamified study loop.

PagZero
iOS · Web

PagZero

Sales, goals and an alert for every approved sale in the producer's pocket, with checkout and members area on the web.

Encarafit
iOS · Android · Web

Encarafit

AI workout and nutrition app. Every exercise shown on a customizable 3D avatar, rest-time games and three native apps: students, personal trainers and gyms.

Gestão Dev
iOS · Web

Gestão Dev

Proposals, contracts, billing and tasks in your pocket, with push notifications for every payment.

Trade Imobiliário
iOS · Web

Trade Imobiliário

Property radar that scans the portals and alerts by push, real price per m² and renovation feasibility for investors.

Dominnus
iOS · Android · Web

Dominnus

Personal finance with Open Finance, expenses logged over WhatsApp (text, voice or photo) and an AI that reads your numbers.

04 Design work

Recent shots

Selected screens from products I designed. More on Dribbble.

See all on Dribbble
EduSites — community platform
EduSites — community platform
EduSites — community chat
EduSites — community chat
EduSites — Jogo do Print
EduSites — Jogo do Print
Encarafit — train, plan, eat
Encarafit — train, plan, eat
Encarafit — onboarding & AI plan
Encarafit — onboarding & AI plan
EduSites — identity
EduSites — identity
The timeline

Every year, a leap.

2014

The first screens

I started out building landing pages and simpler websites. My first taste of code and the dream of creating products.

2016

Interface design

Diving deep into UI/UX, designing interfaces in Adobe XD and shaping the experience before writing a single line of code.

2018

Full websites

More robust websites built with HTML, CSS and vanilla JavaScript. Solid fundamentals, from scratch, no shortcuts.

2019

Systems with Vue.js

I moved on to building complete systems with Vue.js. Real applications, dynamic and built to scale.

2021

Plataforma CERA

I founded Plataforma CERA, a management system for the automotive industry, with a successful exit closed in 2023.

2023

Scale and multinationals

Even more complex and massive systems, serving multinationals and major companies like Itaipu and Cozimaq.

2024

E-commerce

Stepping into the world of e-commerce, with Shopify stores and custom-built proprietary platforms.

2025

Backend, infra and security

Going deeper into backend architecture, infrastructure and security. The foundation that holds everything up.

2026

Evolving with AI

Evolving even further with artificial intelligence, building apps, online stores, websites and systems like never before.

06 Skills

What I bring

Product design

  • End-to-end product ownership
  • UX research & flows
  • Interface & visual design
  • Design systems
  • UX writing

Mobile

  • iOS Human Interface Guidelines
  • Material Design (Android)
  • Native patterns & gestures
  • In-app purchases & onboarding
  • App Store / Play submission

Prototyping & motion

  • Figma (advanced)
  • Prototyping in code
  • Micro-interactions
  • Motion (After Effects, Remotion)
  • Claude Code & AI tools

Build

  • Vue / Nuxt
  • Capacitor (iOS & Android)
  • Node.js & MongoDB
  • Docker & CI/CD
  • SEO & performance

Languages

Portuguese
Native
English
Fluent
Spanish
Intermediate
Contact

Let's build something great.

Open to senior product design roles — remote, full-time.